The Hey! Get on the train of the future campaign is an initiative created by donesCOEINF, the gender commission of the Official College of Computer Engineering of Catalonia, to raise awareness of the role of women in the digital world. Launched on February 11, 2023, in conjunction with the International Day of Women and Girls in Science, this campaign celebrates the contributions of Catalan female computer engineers and historical figures in the field of computer science.

The campaign used maps of the Generalitat de Catalunya's railway lines and advertising space in trains and stations to highlight seventy Catalan female computer engineers, along with important female historical figures in international computing. The posters, displayed for a month, aimed to demystify the stereotypical image of the computer scientist by showing real women and the various facets of the profession. Passengers were invited to scan QR codes on the posters to access a web portal with more information and resources about these women and their work.

This initiative seeks to promote gender equality in computing and inspire future generations of women to get involved in technology and digital professions.